LocationOmni Louisville Hotel is the new cornerstone of downtown, which opened its doors on March 6, 2018. Reflecting the past, present and future of our vibrant Kentucky town and inspired by the city’s rich history and authentic character, the Omni Louisville transforms one of the city’s most significant urban blocks into a unique and vibrant mixed-use environment offering hotel guests, residents and locals a chance to connect and enjoy the best of a great city. The hotel is a prominent landmark against the Louisville skyline, glistening during the day and glowing at night, with the iconic glassy ends of the 612 room hotel. The hotel pool and rooftop bar, designed for seamless indoor and outdoor integration, allows guests to rest, relax and socialize with downtown Louisville as the backdrop. The essence of Louisville is woven throughout with interior design blends elements of the city’s heritage, culture and character, felt everywhere from the hotel restaurants to a featured bourbon bar to the hotel’s Speakeasy and bowling alley. Guests can also enjoy a dynamic 20,000 square foot urban food hall and market connected to the lobby of the hotel. Transforming Liberty Street into a pedestrian thoroughfare, the market serves as a community gateway for hotel guests and locals alike, inviting the neighborhood in with the smells of freshly brewed Heine Brothers’ coffee, baked bread, and smoked barbeque. Job DescriptionThis person will collaborate with and assist the Marketing Coordinator/Manager, Omni Corporate PR and Marketing teams regarding brand initiatives. Through event creation, unique meetings, social exposure and relationship management it will be paramount to the role of earning a reputation and "the place to be in Louisville". A passion for building long lasting relationships, all things digital, strong writing skills, a collaborative spirit, and attention to detail will drive success in this position. Responsibilities
Drive local creative community awareness and build customer fan base who support and partner on events and programming
A participant for marketing partnerships creating a unique environment for vendors to showcase products and promotions
Assist with the creation of brand appropriate and channel-specific content that draws the attention of the experience seeker and lifestyle enthusiast which generates word of mouth and positive PR traction.
Pro-active business development to drive incremental revenue into unique spaces including Pin + Proof, Water Company, Bob’s Private Dining Room, Neighborhood Services, and Falls City Market
Development and execution of promotions and packages that represent a unique lifestyle of luxury
Create content such as blog post, tweets, Instagram etc. and post on all appropriate social channels with the goal of increasing social traffic to omnihotels.com
Works with the sales team to drive revenue during need times through creative offerings and events
Create and maintain content editorial calendar and work with appropriate third parties to pull through the execution
Coordinate ad placement and complete information for print and digital publications
Maintain effective relationships with local media representatives, photographers, and writers
Assist with the development and implementation of Lobby Activations.
Monitor and engage on various social media platforms, replying to comments, messages, inquiries, compliments and complaints in brand voice
Act as liaison in ordering all marketing and sales related printing projects, such as brochure materials, posters, ads, direct mail, invitations, promotional items, etc.
Collaborate with multi department contacts to gather and develop content
Develop presentations, e-proposals, etc. as needed for the sales managers
Maintain online sales collateral and update content as needed
Provide advertising support for the purpose of generating incremental hotel revenues and local community visibility
Proof and edit all collateral before processing to print
Ensure hotel activity and associate accomplishments are relayed to the corporate offices and mentioned in companywide publications
Assist with communication management and message counseling in a crisis situation and act as a liaison for corporate executive team.
Ensure that listings in all directories and magazines are accurate and current.
Maintain current information on websites for hotel with e-commerce.
Evaluate advertising opportunities when appropriate.
Coordinate hotel reservations in conjunction with trade agreements and maintain record of complimentary stays.
Promptly respond to all media requests, provide accurate information, offer imagery and quotes when appropriate.
Act as point of contact for photography shoots. Coordinate shot schedule, block space and notify necessary departments.
Complete VIP welcome cards and amenity requests for all media and marketing related guests.
Maintain organized, neat and properly coded filing systems for all marketing, sales, and PR related files. Files must be current and chronological.
Generate purchase orders for all Sales and Marketing related items. DOSM approval required before order is placed.
Enters group information (sites, resumes) in FDC and distributes to all relevant departments.
Enters work orders in Synergy as directed by managers.
Assists unassigned managers as needed.
Enters work orders in Synergy as directed by managers.
Takes detailed phone and web leads, qualifies on the phone and distributes to the manager assigned to that market(s).
Assists unassigned managers as needed.
Assists in conducting department OST meetings
Participates in schedule rotation for late coverage on days the office closes early.
Create purchase orders in Birchstreet and submit for approval to necessary departments
Qualifications
Must be in a Marketing major.
Required to be a junior approaching senior year.
Ability to take direction and follow through on tasks and assignments.
Strong networker with natural flare for event planning and programming.
Connected to the local scene or strong knowledge of what is locally relevant.
Excellent written and verbal communication, grammar and editing skills.
Strong organizational skills and attention to detail.
Proficient in Microsoft Office Suite.
Basic image editing skills.
Excellent working knowledge of all primary social channels including but not limited to Facebook, Twitter, Google+, Instagram, Tik Tok and Pinterest.
Aptitude and eagerness to understand Content Marketing, Social Media and Mobile in a brand environment.
Omni Hotels & Resorts is an equal opportunity/AA/Disability/Veteran employer. The EEO is the Law poster and its supplement are available using the following links: EEOC is the Law Poster (https://www1.eeoc.gov/employers/poster.cfm) and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement (https://www.dol.gov/ofccp/pdf/pay-transpformattedESQA508c.pdf) If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to [email protected] .
Job LocationsUS-KY-LouisvillePosted Date13 hours ago(9/26/2024 9:17 AM)Requisition ID 2024-114671 of Openings 1Category (Portal Searching) Marketing